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Rank your spa on Google Maps with a complete profile, real photos, a service menu with prices and reviews. Run local Google and Instagram ads for specific treatments and…
How do I get more Google reviews for my salon?
Quick answer
Ask at the right moment and make it one tap. When a client is happy at the mirror, ask them in person, then send your Google review link on WhatsApp before they leave. Add a QR code at the counter, train stylists to ask, and reply to every review. Don't offer discounts for reviews; Google doesn't allow incentivised reviews.
Get your review link
Open your Google Business Profile, choose “Ask for reviews” and copy the short link. This takes customers straight to the review box.
Ways to ask that work
- At the mirror: “If you love it, would you mind leaving us a Google review? I’ll send the link.”
- WhatsApp right after: a short thank-you message with the link.
- QR code at billing: a small stand next to the card machine.
- On the bill or invoice: the same QR code printed.
What not to do
- Offering a discount or freebie in exchange for reviews.
- Writing reviews from staff or family phones.
- Asking only happy clients through a filter while hiding the link from others. Google calls this review gating.
Reply to every review
Thank people by name and mention the service. For a bad review, apologise, take it offline and fix the issue. Future clients read your replies as much as the reviews.
Make it a habit
A few new reviews every week beat fifty in one month and none after. Recent reviews matter to customers and Google.
| Method | Effort | Works best for |
|---|---|---|
| Ask at the mirror + WhatsApp link | Low | Every happy client |
| QR code at billing | One-time setup | Walk-in clients |
| Monthly reminder to regulars | Low | Loyal clients who never reviewed |
Key numbers
85% of consumers act on online reviews, and how recent the reviews are matters most.
BrightLocal Local Consumer Review Survey 2026 (via PinMeTo)
Key takeaways
- Ask when the client is happiest, then send the link instantly.
- Never pay or discount for reviews.
- Reply to every review, including bad ones.
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