What should website development for construction companies include?
A construction company website needs a project portfolio with real details, separate pages for each service and sector, visible credentials, fast mobile performance and an…
How much should a construction company spend on marketing?
Quick answer
It depends on project value, city, competition and capacity. Start with a test budget on one or two channels, track cost per qualified lead and site visit, then scale what produces signed projects. Avoid agencies that promise a fixed number of leads.
How to decide
- Work out how many projects you can take on
- Estimate what a signed project is worth
- Test, measure cost per site visit, then scale
Key takeaways
- Start with a test budget
- Measure cost per site visit
- Scale what signs projects
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