How do I get more people to visit my new café?
Get found first, then give people a reason to try you. Set up your Google Business Profile before opening, post opening reels of your food and space, run small Instagram ads…
How can a restaurant fill tables on weekdays?
Quick answer
Give people a reason to come on a specific day: weekday lunch menus for nearby offices, theme nights, live music, set menus, or loyalty rewards for weekday visits. Promote each one with local Instagram ads and messages to your WhatsApp list a day or two before, and track covers to see which ideas work.
Ideas that work
- Office lunches: quick set menus and corporate tie-ups with nearby companies
- Theme nights: regional cuisines, chef’s specials or tasting menus
- Events: live music, quiz nights or sports screenings
- Loyalty: rewards for weekday visits
- Group bookings: birthdays and team dinners
How to promote them
- Post the event on your Google Business Profile.
- Run a small Instagram ad within a few kilometres.
- Message your WhatsApp list one or two days before.
- Track covers each week and drop what doesn’t work.
Key takeaways
- A clear reason for each weekday
- Target nearby offices for lunch
- Promote a day or two ahead
UpSocially