How do I reach NRI buyers for my residential project?
Reach NRI buyers with Google Search and Meta campaigns targeted to the Gulf, US, UK and Singapore, run in their time zones. Lead with trust signals — RERA number, possession…
How long does it take to get site visits from online ads?
Quick answer
Well-run real estate ad campaigns usually start producing site visits within the first one to two weeks, often on the first weekend after launch. Visit volume and cost typically stabilise after four to six weeks, once the campaigns have learned which audiences convert and your follow-up process is running smoothly.
The first two weeks
Meta and Google campaigns can generate leads within days. If your team calls quickly and offers weekend visit slots, the first visits often happen on the first or second weekend. Early visit numbers can be uneven while the platforms are still learning.
Weeks three to six
As campaigns gather data, targeting improves and cost per lead usually settles. This is when you can see which creatives, audiences and landing pages produce visits, not just leads, and start moving budget accordingly.
After six weeks
With stable campaigns, a reliable follow-up routine and retargeting in place, site visits should become predictable week to week. You can then scale budget on the campaigns that deliver the lowest cost per visit.
What speeds things up
- A fast, project-specific landing page with pricing and location.
- Calling every lead within five minutes.
- Weekend visit slots with easy booking and reminders.
- Retargeting people who engaged with videos or brochures.
- Pick-up offers for projects outside the city.
What slows things down
- Delayed or inconsistent follow-up.
- Unclear pricing that attracts the wrong buyers.
- Limited visit timings.
- Changing campaigns too often before they finish learning.
Set expectations by project stage
New launches with strong offers tend to see visits faster. Projects in less familiar locations may take longer because buyers need more information and trust before travelling to the site.
Measure weekly
Track leads, contacted leads, scheduled visits and completed visits every week from the first day, so you can spot problems early.
Patience in the first month pays off.
| Period | What to expect |
|---|---|
| Weeks 1–2 | First leads and early visits |
| Weeks 3–6 | Costs settle, winners emerge |
| After week 6 | Predictable visits, time to scale |
Key takeaways
- Expect first visits within one to two weeks.
- Visits stabilise after four to six weeks.
- Fast follow-up and weekend slots speed everything up.
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