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How can I reduce low-quality real estate leads?

Quick answer

Start by improving the quality of the traffic and the qualification process. Use more relevant targeting, align the creative with the actual project, make the offer clear and consider qualification questions that help distinguish casual enquiries from more relevant prospects. You can also optimise campaigns around downstream actions when enough conversion data is available.

How can I reduce low-quality real estate leads? — answered by UpSocially

Start by improving the quality of the traffic and the qualification process.

Use more relevant targeting, align the creative with the actual project, make the offer clear and consider qualification questions that help distinguish casual enquiries from more relevant prospects.

You can also optimise campaigns around downstream actions when enough conversion data is available.

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